Be a Democrat at One Appointment. Be a Republican at the Next. Your Job Is to Represent the Client—Not Win a Political Argument.
“I DON’T GIVE A SHIT ABOUT EITHER SIDE. I’M HERE TO CLOSE.”
— Devone Richard
Written by Devone Richard
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I DON’T CARE WHO YOU VOTED FOR
Democrat?
Republican?
Independent?
Didn’t vote?
I don’t care.
If you hire me to sell your house, I’m there to sell your house.
If you hire me to help you buy one, I’m there to negotiate the best deal possible.
I’m not there to convert you.
I’m not there to argue politics.
I’m not there to tell you why my side is right and your side is wrong.
I’m there to close.
Real estate is a relationship business. The minute you decide your clients need to think politically like you, you’ve voluntarily made your business smaller.
YOUR POLITICS ARE PERSONAL. YOUR BUSINESS IS BUSINESS.
Have your beliefs.
Vote however you want.
Support whoever you want.
That’s your right.
But remember something:
Your client has that same right.
The Republican with the $2 million listing spends the same money as the Democrat with the $2 million listing.
The Democrat buying an $800,000 house closes through the same escrow as the Republican buying an $800,000 house.
Their politics don’t change the transaction.
So why would you let politics change how you treat the client?
STOP LOSING MONEY TRYING TO WIN ARGUMENTS
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Some Realtors spend hours online arguing politics with complete strangers.
Posting insults.
Calling people stupid.
Fighting in comment sections.
Then they wonder why somebody didn’t call them to list their house.
Think about what you’re doing.
A potential seller looks at your page and thinks:
“I’m not hiring this person.”
You may have just lost a $10,000, $20,000 or $30,000 commission because you needed to win an argument with somebody on Facebook.
And the politician you were defending?
They don’t even know your name.
You won the argument.
You lost the check.
That’s bad business.
BE A DEMOCRAT AT ONE APPOINTMENT. BE A REPUBLICAN AT THE NEXT.
I’m not telling you to lie about what you believe.
I’m telling you to read the room and be a professional.
Your first listing appointment may be with somebody who loves Democrats.
Great.
Listen. Respect them. Get the listing.
Your next appointment may be with somebody who loves Republicans.
Great.
Listen. Respect them. Get the listing.
The next client may think both parties are full of shit.
Great.
Sell their house too.
You don’t have to agree with somebody to represent them.
You don’t have to become them.
You don’t have to fake anything.
You simply have to understand that the appointment isn’t about you.
THE CLIENT DIDN’T HIRE YOU FOR YOUR POLITICAL OPINION
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The seller wants to know:
Can you sell my house?
The buyer wants to know:
Can you get me the property?
They care about your knowledge.
Your marketing.
Your communication.
Your negotiating ability.
Your experience.
Your results.
Nobody hired you to give a political speech at the kitchen table.
Do the job they hired you to do.
POLITICIANS AREN’T PAYING YOUR BILLS
This is what makes the whole thing crazy to me.
You’re willing to lose clients defending politicians who aren’t paying your mortgage.
They’re not paying your car note.
They’re not funding your retirement.
They’re not paying your health insurance.
And they’re definitely not replacing that $25,000 commission check you lost because a potential client saw your political rant and decided not to call.
Believe whatever you want.
Just stop letting somebody else’s political career interfere with your real estate career.
A GREAT REALTOR SHOULD BE ABLE TO WALK INTO ANY ROOM
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Different races.
Different religions.
Different ages.
Different incomes.
Different lifestyles.
Different political beliefs.
And still be able to say:
“How can I help you?”
That’s professionalism.
Real estate isn’t about finding people exactly like you.
It’s about learning how to work with people.
If you’re automatically eliminating people because of their politics, don’t complain later that you don’t have enough business.
You eliminated the business yourself.
FINAL THOUGHT
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I don’t need my clients to vote like me.
I don’t need them to think like me.
I don’t even need them to agree with me.
I need them to trust me to do my job.
When escrow closes, nobody asks whether the seller was a Democrat.
Nobody asks whether the buyer was a Republican.
Nobody asks who anybody voted for.
They ask:
“Did the deal close?”
That’s what I’m here for.
Represent the client.
Protect their interests.
Negotiate hard.
Solve the problems.
Close escrow.
Get paid.
Then go home and vote however the hell you want.
“I DON’T GIVE A SHIT ABOUT EITHER SIDE. I’M HERE TO CLOSE.”
— Devone Richard
GET THE CLIENT. GET THE DEAL DONE. GET THE CHECK.
Written by Devone Richard
Broker/Owner | OYT Real Estate
California Broker #01857383
Nevada Broker #1002115
📞 626-500-1212 | 702-941-0202
🌐 OYTRealEstate.com