Real Estate Blog

This Actually Happened to Me in August 2026. I Told Them the House Was About $250,000 Overpriced. I Warned Them About the Kitchen. I Warned Them About the Plumbing. They Chose Zillow Over Their Broker. Then the House Didn’t Sell and Somehow I Was the Problem. Written by Devone Richard 7 THIS ACTUALLY HAPPENED TO […]

Being Physically Present at a Brokerage Doesn’t Mean You Worked on Your Business. If You Didn’t Prospect, Follow Up, Practice, Learn or Create an Opportunity What Exactly Did You Do All Day? Written by Devone Richard 5 I’M ABOUT TO HURT SOME FEELINGS WITH THIS ONE. 😂 You got to the office at 9:30. Perfect.

If You’re Cutting the Price 30 Days Later Because Nobody Is Making an Offer, the Market Didn’t Suddenly Change It May Be Telling You the House Was Overpriced From Day One. Written by Devone Richard 6 LET’S STOP CALLING IT A PRICE REDUCTION Your house goes on the market for $1,250,000. Your Realtor tells you the

You Know Who’s Dancing, Who’s Fighting, Who Went on Vacation and What Everybody Ate for Dinner—but Somehow You Still Don’t Know How to Use Your CRM, Follow Up With a Lead or Build a Pipeline. Written by Devone Richard 5 CONGRATULATIONS. YOU’RE COMPLETELY CAUGHT UP. 👏😂 Congratulations, Realtor. You know everything. You know who got divorced.

Your database isn’t valuable because it’s large. It’s valuable because you actually communicate with it. Written by Devone Richard 5 YOU DON’T NEED MORE LEADS. YOU NEED TO TALK TO THE PEOPLE YOU ALREADY KNOW. I hear Realtors say it all the time: “I need more leads.” Do you? Let me see your phone. You’ve

Three Buyers Tried to Buy Your House. You Didn’t Like Their Price, Their Terms or Their Requests. Now the Listing Is 75 Days Old and Somehow You’re Saying the Market Is Bad. Written by Devone Richard 6 WAIT A MINUTE—DIDN’T THREE PEOPLE ALREADY TRY TO BUY YOUR HOUSE? 😂 Now we’re 75 days into the

You Don’t Have a Time Problem. You Have an Attention Problem—and Your Business Is Getting Whatever Attention Social Media Leaves Behind. Written by Devone Richard 5 APPARENTLY, 10 MINUTES IS JUST TOO MUCH TO ASK Your brokerage sends you a 10-minute video explaining how to use your CRM. “I don’t have time to watch that.”

You Raised Your Kids There. You Remodeled the Kitchen. You Love the Backyard. You Remember Every Holiday. That Makes the House Priceless to You. It Doesn’t Make It Worth $200,000 More to a Stranger. Written by Devone Richard 5 LET ME GUESS—“BUT MY HOUSE IS DIFFERENT.” Of course it is. You raised your kids there.

You Rejected the Comps. You Ignored the Showing Feedback. You Refused to Reduce the Price. Ninety Days Later, the House Is Still Sitting—and Somehow You Think the Realtor Is the Problem. Written by Devone Richard 6 Your house has been on the market for 90 days. Twenty-seven buyers have walked through it. Nobody wrote an offer.

The Office Used to Be Where Realtors Learned, Prospected, Networked and Built Careers. Now You Can Walk Into Some Brokerages at Noon on a Tuesday and Hear a Damn Echo. Written by Devone Richard 6 WHERE THE HELL DID EVERYBODY GO? Walk into some real estate offices today at 11:00 in the morning. Nobody. Come