September 2, 2026

YOU HAVEN’T CLOSED A FUCKN DEAL—AND YOU WANT TO INTERVIEW THE BROKER?

You Have No Production, No Pipeline and No Listings—but Somehow You Walk Into a Brokerage Interview Acting Like the Broker Is Applying to Work for You. Written by Devone Richard 5 REAL ESTATE HAS CREATED A STRANGE KIND OF ENTITLEMENT I’ve been in this business long enough to remember when agents walked into a brokerage […]

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LET HOMEOWNERS TAKE THEIR MORTGAGE RATE WITH THEM—THAT’S HOW YOU STIMULATE THE FUCKING HOUSING MARKET

Millions of Americans Aren’t Staying Put Because They Love Their House. They’re Staying Put Because Giving Up a 3% Mortgage for a 6%+ Mortgage Can Make Absolutely No Financial Sense. Written by Devone Richard 6 WE KEEP TRYING TO FIX THE WRONG DAMN PROBLEM Everybody wants to know what’s wrong with the housing market. Why

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REALTORS: YOUR BROKER DOESN’T WORK FOR YOU—YOU WORK FOR YOUR BUSINESS

Your Broker Provides the Platform, Support and Opportunity. They Aren’t Your Personal Lead-Generation Department, Marketing Assistant or Babysitter. Written by Devone Richard 7 SOME REALTORS HAVE THIS WHOLE THING BACKWARDS You got your real estate license. You joined a brokerage. And somewhere along the way, you started believing your broker was supposed to build your

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